Digital Media & Art Tutoring

Software/Materials: Illustrator

Logo and illustrations in collaboration with Anna Gallegos and Sophie Halverson

The Digital Media & Art Tutoring Center at Tompkins Cortland Community College is located in the “Fishbowl”, a computer lab with more windows than walls that has started collecting aquatic decorations. Building on that theme, this logo was created to help the Tutoring Center services become more recognizable for new students, and the banner was created for the Tutoring website. The branding is colorful and inviting, with a pixelated typeface that ties in the digital media services that are offered. The contrast between the typeface and the organic nature of the supporting assets is a nod to the wide range of services offered as well as the variety of artistic styles explored in student work.

A business card and appointment card were created using the logo.